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Build on your understanding of strategic marketing to include design and innovation, and appreciate the practical value of these frameworks in a range of strategic business situations.
You will achieve a respected academic qualification awarded by a UK University, studying for just two extra modules beyond your CIM Professional Postgraduate Diploma in Marketing or ABP Postgraduate Diploma in Business and Marketing Strategy.
Your course is designed to be not only relevant to the needs of industry and the professions, but also engaging and stimulating with the emphasis on the acquisition of practical skills.
University has over 30,000 students, and are one of the largest universities in the East of England.
This course is appropriate for those who wish to take up managerial positions in private and public sector organisations in a wide range of roles. This programme is designed for recent graduates with a recognised honours degree, those without an undergraduate degree who have five or more years of managerial experience, or students who have obtained a CIM Postgraduate Diploma or an ABP Postgraduate Diploma in Business and Marketing.
Typical Entry Requirements:
- UK Bachelors degree or equivalent and two years managerial experience
OR; five years managerial experience (evaluated on a case-by-case basis)
- A good command of English (IELTS 6.0 or equivalent for students requiring a Tier 4 visa)
The below Access Qualification:EduQual Postgraduate Diploma in Business and Marketing Strategy
The following is included for our study modes:
Course materials that include structured lecture notes, practical applications giving real world examples, and case studies that challenge you to apply your knowledge
Assessment materials via our Integrated Modular Study System (IMSS) E Learning Platform
LS Online Community to keep in touch and share with fellow students online
A comprehensive e-library that contains recommended study texts and reference books available for online reading
Mintel market reports, providing industry reports, financial analysis and company information
Two Complimentary digital publications to support your revision
In addition to the above, you will also receive the following;
Welcome webinar upon course commencement
Online webinars for assignment/exam workshops
A dedicated one-to-one tutor is assigned to provide comprehensive support throughout the course
One-to-one supervision for all Major Project modules